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Technology is constantly changing – is your business plan?

November 16, 2020

To stay competitive and relevant in today’s business world, you need to stay current with technology.  

But technology is constantly changing, and the rate at which technology trends evolve can be daunting for any business owner.  It seems, at times, that no sooner than a company adopts new technology, it becomes outdated, or a new version or product has already launched to take its place. 

And while it may be tempting to follow the “if it’s not broken, don’t fix it” methodology, there are risks associated with lagging behind current technology trends.

Below, are a few ways that keeping up with changing technology will help your business stay ahead.

Improve Customer Service

You want to provide the best service for your customers, so it is important your systems run as efficiently as possible. Whether your customers are interacting with your payments system or visiting your website, they want an experience that will get them what they are looking for without any inconvenience.  By staying current with the technologies that impact a customer’s interaction with your business, you’ll ensure that they have a pleasant experience, making them more likely to buy from you in the future.

Streamline Operations

As new technology is developed systems become more efficient, operating much faster than previous technologies. Tasks can be easily streamlined or even automated using the right platforms. Being aware of changing technologies, you can help all areas of your business run smoothly and efficiently.

Stay Ahead of the Competition

Technology is continuously improving, and if you’re not keeping up with it, chances are your competitors will. Staying current with technology will prepare your business for changing consumer demands and expectations. Keeping up with new technologies increases your relevancy and customer appeal, setting you apart from the competition.

Increase Savings

Using dated technology puts you at a higher risk of your systems breaking down, which can be quite expensive to repair. Upgrading to new systems will cost money up-front but it will save you money down the road in repair and maintenance costs.

Even with these benefits many businesses assume that if one strategy or platform has worked for them, then it always will.  This reluctance to upgrade to newer technologies is a mistake for many businesses as they risk falling behind the competition, missing opportunities, and becoming obscure. 

To ensure this doesn’t happen to your business, you need to understand the most efficient ways to stay current with changing technologies.

Define An IT Strategy

By defining an IT strategy which assesses your technological needs and evaluates the resources available to you, you’ll be able to identify technologies your business needs to run efficiently and you will be better prepared to stay on top of them.

Invest in Scalable Hosting

If your business is in a position to accommodate and encourage growth, you’ll be better prepared to take on new technologies as you’re presented with them. One of the ways your business can get in this position is by investing in scalable hosting.  Scalable hosting solutions are designed to sustain growth by automatically increasing capacity as and when your business experiences demand.  This puts your business in a position to more quickly adopt changing technologies without slowing down other areas of operation.

Managed Services

Technology is a critical part of any business.  Many companies, however, are unable to allocate their resources to keeping up with technological trends and implementing new technologies as they arise.

A chief technology officer (CTO) is responsible for ensuring that the company’s technology strategy helps the business deliver on its business strategy and goals.  Our Virtual CTO service provides you with a team of people who will ensure you have the right technology strategy in place, and with your IT needs being handled by professionals you can get back to the other areas of your business that need your attention. 

Automate Software Updates

Many programs will update automatically or send you reminders to update your software. Others, on the other hand, will never notify you when it is time for an upgrade, even when upgrades are available. As a part of your IT strategy, we can help determine the best way for your business to automate these updates to ensure you’re not falling behind and using old

Plan Ahead

Don’t be reactive when it comes to new technology.  Often there is a ‘buzz’ around new technology long before it is released.  We analyze these upcoming technologies and assess whether they fit within your IT strategy moving forward.